Deleting Subscribers

We understand how much work has gone into growing your subscriber base, but you may end up having a need to delete subscribers here and there. To remove subscribers based on email inactivity, check out this doc on pruning subscribers.

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Pruning Subscribers

It is easy to prune (unsubscribe) subscribers that have not opened an email for a specified amount of days, amongst other filtering parameters.

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Managing Double Opt-In

The double opt-in confirmation process not only ensures that an email address entering into your account is valid, it also demonstrates that the subscriber is enthusiastic about receiving your content. Immediate benefits of double opt-in: validate email addresses before entering your account decrease bounce rates and spam complaints maintain a healthy list of leads Manage double opt-in for: Opt-In […]

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How to enable and use Lead Scoring

When you enable Lead Scoring, your subscribers will have scores assigned based on their interactions with your website and emails. One example: When a prospect visits your pricing page or opens an email, their lead score increases.

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